Read Write Think - Great unit Persuasive Advertising

http://www.readwritethink.org/classroom-resources/lesson-plans/persuasive-techniques-advertising-1166.html?tab=4#session1

Student examples

Johnny's documentary on gaming

http://www.youtube.com/watch?v=Nhe9zkLjX-I&feature=youtu.be

Media studies 2012

Edublogs
Delicious
Livebinder
Edmodo - or something better...

Create accounts.

Website

Douglas Rushkoff website + Life Inc documentary

http://www.rushkoff.com/life-inc/#movie

CRUCIAL CONTENT

www.adweek.com

http://www.weebly.com/

Whoop Whoop- bfi everything. Use this!

http://www.bfi.org.uk/education/teaching/tfms/

Erosion in the Paid Media Pyramid

http://sethgodin.typepad.com/seths_blog/2011/12/the-erosion-in-the-paid-media-pyramid.html

PBS Teacher Guides - unreal!

http://www.pbs.org/wgbh/pages/frontline/teach/categories/media.html

Persuaders Teaching Guide

http://www.pbs.org/wgbh/pages/frontline/teach/persuaders/ThePersuaders.pdf

Conglatmerates etc

http://www.slideshare.net/tcasman/the-film-industry-lesson-2-conglomarates

ppt about the studio system leading to globalisation!

Advertising Unit - Persuasive Advertising

Sweet!

http://www.readwritethink.org/classroom-resources/lesson-plans/persuasive-techniques-advertising-1166.html?tab=4#session1

see logos and design from Cinderblock - Toronto design/advertising and branding firm

http://www.cinderbloc.com/

Documentaries about Media

http://topdocumentaryfilms.com/virtual-revolution/

The Great Levelling? In the first in this four-part series, Aleks charts the extraordinary rise of blogs, Wikipedia and YouTube, and traces an ongoing clash between the freedom the technology offers us, and our innate human desire to control and profit.

Enemy of the State? With contributions from Al Gore, Martha Lane Fox, Stephen Fry and Bill Gates, Aleks explores how interactive, unmediated sites like Twitter and YouTube have encouraged direct action and politicised young people in unprecedented numbers.

The Cost of Free. She tells the inside story of the gold rush years of the dotcom bubble and reveals how retailers such as Amazon learned the lessons. She also charts how, out of the ashes, Google forged the business model that has come to dominate today’s web, offering a plethora of highly attractive, overtly free web services, including search, maps and video, that are in fact funded through a sophisticated and highly lucrative advertising system which trades on what we users look for.

Homo Interneticus? Joined by Facebook founder Mark Zuckerberg, Bill Gates, Al Gore and the neuroscientist Susan Greenfield, Aleks examines the popularity of social networks such as Facebook and asks how they are changing our relationships. And, in a ground-breaking test at University College London, Aleks investigates how the Web may be distracting and overloading our brains.