Saturday 28 August 2010

The Story of Stuff

http://www.storyofstuff.com/

Maybe also useful (maybe more useful) with the grade 8 English class to work on summarising.

(Check the green 'Resources' book to see if there is a section of summary writing.  May be useful for everyone.)

Also worth analysis is MTV Switch (See Holmes' blog plus the idea of greenwashing)



Read

ARGH!  Where are my copies of No Logo and Fast Food Nation?  Reminder: Leaving books behind is always a bad idea!

Read (intro and chapter 1?) of Fast Food Nation  (online or otherwise?)

(PBS/Coolhunters/a study of Documentary Film/ NGO,IGO,Multinationals "how do they represent themselves? what is the bias? what do they say about themselves? what do others say about them?" , examples of student power points?)

Fast Food Nation Introduction

http://www.extrememediastudies.org/extreme_media/6_remote/PDF/Fast%20Food%20Nation.pdf?_r=1&oref=slogin

Thursday 26 August 2010

Week 2

Show Merchants of Cool?

Multimedia essay "Synergy"
- Combine the idea of 'cool' with ownership and marketing (ala Billy Idol)

Have students go here and summarise the information:
http://www.pbs.org/wgbh/pages/frontline/shows/cool/giants/

Read Chapter 2 of Fast Food Nation
- Information regarding 'synergy', particularly through the McDonald's and Walt Disney partnership.
- Teach annotation.

Fast Food Nation on Google Books:

http://books.google.ca/books?id=yNFN1OpnkBkC&printsec=frontcover&dq=fast+food+nation&source=bl&ots=l-lfuwdx40&sig=4PQRvRUvh3yJjCjbIWOifZg7Pyw&hl=en&ei=iXiCTPDjIcSjnQeahpzxDg&sa=X&oi=book_result&ct=result&resnum=6&ved=0CEIQ6AEwBQ#v=onepage&q&f=false

Find/create an exemplar for the multimedia essay.

Thursday/Friday

Period 1 -
                Read next section of FFN
                Discussion Questions.
                Merchants up to 17 minutes (maybe more?)
                Blog a summary of the work so far
                Add definitions of work
                List - what does Disney own?
                Google docs, blog address share
                Share 'What is Cool?" responses

Period 2 -
               20 minutes to prepare 'What is cool?' presentations
               Read next section of FFN
             
Friday is Merchants plus summary of sections

Next week is news so that we can begin school newspaper creation.

Monday 23 August 2010

Days 1 -2

Branded Me (have I got examples)

- Identify brands in the classroom
- Identify brands owned by yourself

Create a blog:
 - Have a student type and create the class blog on the beamer
 - Students go to computers and create blogs. 

Post #1
- Branded me (lists)

Post #2
 - Company logos representing the companies each owns.
Research the big conglamorates

     What do they own?
              Sony, Disney, Viacom, General Electric, CBS, Warner Brothers.


Post #3
h/w Make a list of brands in your home.

Day 2
What do these brands say about you?  What does each brand say about itself?

Research the big conglamorates

Define:  Mass Media

Chart types/   /    /   /

Links

Course Essentials

http://www.saskschools.ca/curr_content/media20revision/unit1/lesson1/lesson1.html

Food Inc. companion questions

http://www.scribd.com/doc/21317068/Foodinc-PDF-091008